On the left bank of the Arno, in an ancient palace, Lorenzo Villoresi, the most famous perfumer in Europe, holds his workshop, an enchanted place suspended over the river. With patience and attention, the master perfumer will inquire about what you wish to feel when you wear your perfume, and he will translate it into an absolutely unique fragrance, which will fit you like a tailored suit.

With the help of our master perfumers, you will create your personal perfume, containing the fragrances you love most. Flowers, resins, citrus notes, spices and aromatic woods; these are just some of the notes you can choose to customize your fragrance with. At the end of this incredible sensory experience, you can take your customized perfume home.